The trend of celebrity beauty capsule collaborations shows no sign of slowing down. Rihanna’s recently debuted Fenty Beauty collection nearly broke the internet, and Parisian fashion house Balmain joined forces with L’Oreal Paris. Now, supermodel Gigi Hadid, joins the ranks with the release of her hotly anticipated Gigi x Maybelline collection.

Gigi x Maybelline

Gigi has been the face of the brand since early 2015 so it was only a matter of time before the soon-to-be beauty mogul crafted her own glow-inducing products in collaboration with Maybelline.

The collection has already proven to be a huge success internationally – the online UK launch sold out in less than 90 minutes. And this collection promises to be a hit with beauty lovers in New Zealand, too.

We are beyond excited to be bringing this limited-edition collection to New Zealand and give Kiwis a taste of Gigi Hadid’s signature beauty look. Curated by Gigi herself, this collection brings a touch of celebrity status to the New Zealand market like never before. Gigi really rolled up her sleeves for this collection and was intimately involved in all aspects of the collection. – Hayley Sigmund, Maybelline New Zealand’s Group Brand Manager

The limited-edition Gigi x Maybelline collaboration will land in New Zealand in December – just in time for Christmas and only two months after the UK and USA launch.

Exclusive to Farmers stores nationwide, the collection provides an all-in-one Jetsetter travel palette designed by Gigi and all the tools needed to create two iconic Gigi Looks in a New York minute – West Coast Glow and East Coast Glam.

West Coast Glow

This kit will help you steal the spotlight with a bold red lip while keeping eyes soft and shimmering. The West Coast Glow kit offers two mini eyeshadow palettes, each with six special, Gigi-crafted shades in either warm or cool tones. Also included in the kit is a slanted eyeshadow brush, a nude gel eyeliner and winged mascara. A tinted primer and liquid strobe cream covers your base.

To complete the Hollywood glam look there are three specially curated, limited-edition matte red lipsticks created by Gigi herself. Each lipstick comes with a matching liner.

East Coast Glow

The East Coast Glam kit reflects Gigi’s go-to, casual look, created with a bold, clean cat eye, fresh glowy face and matte nude lip. This kit offers two mini eyeshadow palettes, each with five soft matte shades, perfect for recreating Gigi’s natural eye contour look and giving dimension and depth to the eye. The palettes come in both warm and dark tones to cater to all.

Also included in the kit is a dome-shaped eye contour brush and a duo-ended fibre mascara. To get Gigi’s classic cat eye, the kit provides both a liquid eyeliner and a black gel eyeliner. A tinted primer and liquid strobe cream covers your base.

When Gigi rocks a strong cat eye, she always tones down her lips with a natural, edgy
nude so this kit includes three limited edition creamy matte shades with matching lip liners.


Gigi’s on-the-go Jetsetter travel kit provides everything you need to de-puff, conceal and glow to look fresh even after a long flight (or night). Offering all your makeup essentials in one slim travel palette, this convenient kit contains two concealers, a lip balm in both nude and pink shades, four eyeshadows, a coral blush, matte bronzer and a beautiful, chrome highlighter. An applicator and mini mascara complete the kit.

I always wanted a palette that I could throw right in my purse or travel bag and know I have everything to do a light, everyday look, quickly and easily. I didn’t want to have to open my makeup bag in the car or on a plane and take all the products out.

I love mixing this palette up and using the lip as a cheek tint or the eyeshadow to fill my brows – it’s the most luxurious touch-up ever.


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