Summer season is upon us and what better way to enjoy our days in the sun than with a new swimsuit. This summer, NZ swimwear designers are the ones to be caught wearing. With a wide variety of swimsuits with various designs, colours and for all shapes and sizes, here are six NZ made swimwear brands worth checking out this summer.


Made for the beach #summerdreaming #chalklandscapes

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Bringing a chill, everyday vibe to swimwear, Chalk is an eco-friendly unisex brand with a focus on their textured materials and unique designs. Chalk is designed using water-based vegetable pigmented ink and aims to embody a feeling of relaxation when you wear their swimwear at the beach. If everyday swimwear, designed for all adventures, is what you’re after, then Chalk is the brand you’ll need.

Emma Ford Swim

Known for its sexy and innovative 1980’s-90’s style, Emma and Mark Burton’s line of Emma Ford Swim has become highly popular within New Zealand. Made of the finest Italian lycra, all patterns are created by Emma herself, and are made right here in New Zealand.

Lonely Swimwear

From where we’d rather be ???? Leeza in the pool in LA.

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Celebrating woman of all shapes and sizes, Lonely encourages individuality amongst their line. Promoting body positivity and creating a conversation with each one of their designs, Lonely is a unique New Zealand brand that encourages all women to feel confident wearing swimwear, no matter what their size.

Moontide Swimwear

Since 1980, Moontide Swimwear has been New Zealand’s leading swimwear brand. Currently sold in over 40 countries and made from the finest fabrics, Moontide swimwear aims to design swimwear to fit comfortably, and fits sizes up to a G cup. With a vision to make women feel comfortable in their swimwear, Moontide has created various styles of swimwear to allow women to find their perfect fit.

Piha Swimwear

This gipsy-style swimwear, designed with bright colours is the ideal swimwear for hitting the surf. A brand designed to fit all beach lovers swimwear desired, Piha Swimwear offer a wide variety of styles from high-front crop tops to Boho Tri’s and are definitely a brand worth checking out.

Salt Label

@allieeauton in the Basic Jessica Top On Sale Now ????

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Similar to Lonely, Salt is an NZ swimwear brand that also promotes body positivity. With its latest campaign ‘This is Me’, Salt has partnered up with Instagram influencers and models to create a line of swimwear for women of all sizes. Designed to accentuate curves and flatter each individual who wears the brand, Salt aim to empower women one piece at a time.

Feature Image Credit: Piha “Gelato” Collection


Melissa Reid


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